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2017 will be a ‘confidence rebuilding year’ for Samsung

Samsung’s brand has taken a significant hit because of the Galaxy Note 7 fiasco and the company certainly has to work hard and ensure that it reverses the damage done by a device that might have been one of the best smartphones it has ever released. Speaking at the GSMA Mobility Live conference in Atlanta, Samsung North America CEO Gregory Lee said that 2017 is going to be a “tremendous brand and confidence rebuilding year” for the company.

Lee also talked about the final Galaxy Note 7 recall initiated after the handset was killed. He said that the recall is 80 percent done and that “our employees have been working 24/7 for the last 50 days to try to make this happen.” He candidly spoke about the recall and revealed that Samsung is still looking to find an explanation. “We are looking at every aspect of the product, the process, to make sure that we can say with total confidence we know exactly what the problems are, and how to prevent the problems going to be forward,” Lee added.

His comments show that Samsung is dedicated to working very hard in order to regain the trust of customers, carriers and governments to restore the brand value eroded by the Galaxy Note 7. Samsung has an opportunity to make its mark on the market once again with the Galaxy S8 and all signs are pointing to a major update for its next flagship smartphone.

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Reshock
Reshock

Also as a tech, intermittent as this problem is it will be a pain in the back side to duplicate a sufficient number of times to properly say that this is why it has happened. Also I suspect that environmental influences led to a runaway overheating of the battery, too thin to run cool enough.

Reshock
Reshock

Now the exploding Washer Recall!!! Due to years of ignored complaints they are recalling 2.7 million top loading machines. Sammy don’t just take 1 year, make it a permanent commitment! Fewer models all of top quality. With proper support after the sales.

mtbrown262626
mtbrown262626

ADNAN F.
If you did some research you would of know same customers in general have not lost trust in Samsung products.

Why you away writing negative articles and mostly about the Note 7 when that done and dusted time to move on don’t you think.

Martin R.
Martin R.

This is just news how we find it on the net. Stop bashing our writers.They do not write this themselves you know.

Cheers!

gremlin007
gremlin007

Whoa there, I thought SamMobile wrote their own articles. What do you mean they don’t write it themselves? They steal content??

Martin R.
Martin R.

No, man they do re write them , and they find the source elsewhere. Hence the VIA link done at the bottom of the article.

YOSEFE
YOSEFE

Agreed.
Time to move on.

It’s unbelievable that this has become a rut.

Fenneberg
Fenneberg

” the damage done by a device “.
The damage was done by director’s decisions NOT by device.
The Samsung chiefs has allowed a string of dumb directions to evolve, the latest beeing to examine itself inhouse.

YvesLuca
YvesLuca

1. Fact: Strange I did not hear any reports after the recall
2. Fact: Strange I only heard snapdragon devices explode

No one else is seeing this?

mustaka
mustaka

Unbelievable. They still can’t find any problems but they still believe there is a problem with the device.

ctdog4748
ctdog4748

You’ve obviously no knowledge of science or engineering processes; The amount of variables that can lead to a problem are enormous. Either shut up and give Samsungs staff time to figure it out, or call Samsung and offer up the answer.

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