SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission.

Notifications
    News For You

    New data shows Samsung beat Xiaomi to take back the top spot in India

    Phone
    By 

    Last updated: July 24th, 2018 at 22:56 UTC+02:00

    The last few quarters have been tough for Samsung in India. According to many shipment trackers, Xiaomi posted stellar growth numbers and toppled Samsung to emerge as the largest smartphone vendor in the country. Though Samsung rubbished all these reports, it did launch more compelling budget smartphones to counter Xiaomi’s Redmi series. It appears the company’s renewed strategy is delivering the desired results.

    Last week, Canalys published Q2 smartphone shipment numbers which showed Samsung getting close to dethroning Xiaomi from the top spot in India. Counterpoint Research has released the Q2 market share data today, and it shows Samsung beat Xiaomi to regain the top position it ceded two quarters ago in the country. The Korean company increased its market share from 24% in Q2 2017 to 29% in the second quarter this year, while Xiaomi’s share went up from 16% to 28% during the same period. When compared to Q1 2018, Xiaomi lost 3% market share and relinquished the seat at the top of the table to Samsung in the process.

    Vivo, Oppo, and Huawei occupied the next three positions respectively, and together the top five vendors accounted for a whopping 82% of the total shipments, indicating an increasing consolidation in the Indian smartphone market. OnePlus (284%), Honor (188%) and Xiaomi (112%) made the most gains, while Apple had a disappointing quarter with just 1% market share. Overall, the Indian smartphone market grew by a healthy 18% year-on-year in the second quarter.

    New Galaxy J models did the trick

    The report attributes Samsung’s strong performance to the recently launched Galaxy J series models. Xiaomi's Redmi 5A was the best-selling smartphone in the quarter with 9% market share. Samsung’s recently launched Galaxy J6 came in third by making up 5% of the total smartphones shipped. In what could be termed as a sign of Redmi series’ popularity, three out of the top five bestsellers were from Xiaomi. OnePlus emerged as the market leader in the premium segment with the OnePlus 6 being the bestseller in the category.

    Counterpoint has also published market share numbers for feature phones, and Reliance Jio continues to dominate the sales charts with 47% market share. Samsung held on to the second place, but its market share dropped from 27% last year to 9% this year. Feature phone shipments went up by 21% compared to the same period last year and accounted for around 50% of the total mobile phone shipments in the quarter.

    Phone IndiaXiaomi
    Galaxy AI summarized

    Scroll for more related content
    News For You

    You might also like

    Samsung Wallet now does flight, bus, movie, and event tickets in India

    Samsung Wallet now does flight, bus, movie, and event tickets in India

    There's a lot that Samsung Wallet users in India can do on the app, and now, they'll be able to do a lot more. The company announced today that Samsung Wallet users in the country will be able to book tickets for flights, bus trips, movies, and events in the app. This has been made […]

    • By Adnan Farooqui
    • 2 days ago
    Galaxy Watch 7, Watch Ultra, Watch FE appear once again

    Galaxy Watch 7, Watch Ultra, Watch FE appear once again

    Samsung will launch the company’s next set of smartwatches at the upcoming Galaxy Unpacked event, which will take place on 10 July 2024. It will have three models, the Galaxy Watch 7, Galaxy Watch Ultra, and the Galaxy Watch FE. Now, the Bureau of Indian Standards (BIS) has certified the three upcoming wearables. According to […]

    • By Abid Iqbal Shaik
    • 4 days ago
    One UI 6.1 update for Galaxy M23 5G is now live in India

    One UI 6.1 update for Galaxy M23 5G is now live in India

    Last month, Samsung released One UI 6.1 to the Galaxy M23 5G. However, the company had made the new software available only in Europe. Now, the tech is rolling out One UI 6.1 for the Galaxy M23 5G in India as well. The firmware that brings One UI 6.1 to the Galaxy M23 5G carries […]

    • By Abid Iqbal Shaik
    • 4 days ago
    Galaxy Tab A9+ finally gets One UI 6.1 update

    Galaxy Tab A9+ finally gets One UI 6.1 update

    Usually, Samsung rolls out a new software update to all the devices in a series together. However, that was not the case with the last software update to the Galaxy Tab A9 series. Last week, the company released One UI 6.1 to the Galaxy Tab A9 but not the Galaxy Tab A9+. Well, the tech […]

    • By Abid Iqbal Shaik
    • 5 days ago
    Galaxy A23 5G gets One UI 6.1 update in India

    Galaxy A23 5G gets One UI 6.1 update in India

    Last week, Samsung released One UI 6.1 to many smartphones. The Galaxy A23 5G was one of those devices. However, back then, the company rolled out the new software only for the Verizon-exclusive variant of the smartphone in the United States. Now, Samsung has released One UI 6.1 to the international variant of the Galaxy […]

    • By Abid Iqbal Shaik
    • 5 days ago
    Galaxy A04s gets May 2024 security update

    Galaxy A04s gets May 2024 security update

    The Galaxy A04s is on a quarterly security update schedule, which means that it gets one security update every quarter. The smartphone received the last security update in February. With three months up since then, Samsung has now started rolling out the May 2024 security patch to the Galaxy A04s. The latest security update fixes […]

    • By Abid Iqbal Shaik
    • 5 days ago