SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission.

News For You
News For You
Notifications

Gen Z’s love for iPhones is why Samsung needs its foldable phones

Phone
By 

Last updated: February 22nd, 2023 at 15:01 UTC+01:00

Just when everyone thought the Android vs. iPhone debate was settled once and for all, Apple's dominance is seen rising once again in the smartphone industry. And this is an interesting one. Several reports claim that the Gen Z crowd (people born after 1996) increasingly prefers iPhones over their Android counterparts, especially in the US.

According to a report from Financial Times, 34% of all iPhone users in the US belong to the Gen Z crowd, and they are part of the reason why Apple's market share zoomed from 35% in 2019 to more than 50% in 2022. And this is despite the iPhone's average price tag crossing the $1,000 mark, 3x more than the average price of Android smartphones globally.

And the phenomenon is not limited to just the US and North America. Even in Europe, 83% of Gen Z iPhone users say they want to keep using the iPhone. In comparison, less than half of young Android phone users say they want to stick with Android. In fact, many users prefer buying older iPhones over the latest top-of-the-line Android phones like the Galaxy S23 Ultra.

The primary reason why the Gen Z crowd wants to stick to iPhones is iMessage, Apple's proprietary instant messaging service that works only on Apple products. The Financial Times report goes on at length to explain how iMessage doesn't play well with Android and why it pushes Gen Z users to iPhones.

With more and more young people wanting to buy an iPhone across the world, it's possible Android smartphones could see their market share slowly but steadily declining over the coming years. Galaxy phones will probably be affected as well, but it seems Samsung is already prepared for the future, which is why it is focusing on making its foldable smartphones more and more mainstream.

Samsung's foldable phones bring freshness to the stale smartphone market

In a sea of slab phones that are increasingly looking like each other, Samsung's Galaxy Z series of foldable phones is like a breath of fresh air. Whether it's the compactness and the attractive flip phone form factor of the Galaxy Z Flips or the enhancements to productivity the Galaxy Z Fold line makes possible, Samsung's foldable phones offer something fresh and unique.

Most smartphones these days are fast enough and have decent cameras, and most essential apps and games are available on both Android and iOS. And that is increasingly leading to longer upgrade times for most consumers. Thanks to Samsung's push with foldable phones, other smartphone brands have come up with fresh design ideas. From OPPO to Vivo to Xiaomi, every major Chinese OEM has launched foldable phones with different designs and specialties. Even Apple is expected to launch a foldable iPhone in the future.

Until Android comes up with an answer to iMessage, foldable phones could end up being the ones keeping Android — and Samsung — afloat. Thankfully, Samsung has already been moving in the right direction. Its foldables, especially the Galaxy Z Flips, have seen an impressive increase in sales with each new release, and we can only expect them to get more and more popular if Samsung maintains its current course.

OpinionPhone AppleGalaxy Z Flip 4Galaxy Z Fold 4GoogleSamsung ElectronicsSamsung MX
Galaxy AI summarized

Scroll for more related content
News For You

You might also like

Samsung introduces a fourth 2024 Olympics medal made of glass

Samsung introduces a fourth 2024 Olympics medal made of glass

As a longtime Worldwide Olympic and Paralympic Partner, Samsung appears to be more involved than ever in the Olympics in 2024. The company has spread its “Open Always Wins” slogan across Paris and is supporting 44 athletes from Europe. It launched an art campaign in the city and released new special-edition accessories. But there's more. […]

  • By Mihai Matei
  • 2 days ago
Galaxy phones could get Google Wallet quick settings toggle

Galaxy phones could get Google Wallet quick settings toggle

Google’s Pixel smartphones and tablets offer a Quick Setting toggle for Google Wallet if the app for the digital wallet service is installed on those devices, allowing users to quickly open it and access ID cards or make payments. However, Samsung’s Galaxy smartphones and tablets don’t offer that nifty feature even with its app installed. […]

  • By Abid Iqbal Shaik
  • 2 days ago
Samsung’s global boss visits India to review business operations

Samsung’s global boss visits India to review business operations

Samsung Electronics chairman Jay Y. Lee is reportedly on a trip to India to review the company's local business performance. He is also expected to attend Anant Ambani's wedding ceremony during his visit. Anant Ambani is the son of Mukesh Ambani, the world's 11th richest person, and is richer than Nvidia's Jensen Huang. Lee visits India […]

  • By Asif Iqbal Shaik
  • 2 days ago
Google Gemini can now do more without Assistant’s help

Google Gemini can now do more without Assistant’s help

Google Gemini can perform many tasks that the company’s Assistant can’t, such as directly giving answers to your questions rather than showing results for it on the web, writing content, coding, generating images, and much more. However, Gemini lacks many features that Assistant has. One of them is the capability to set an alarm or […]

  • By Abid Iqbal Shaik
  • 2 days ago
You can soon reply to emails from Galaxy Z Flip 5, Flip 6 cover display

You can soon reply to emails from Galaxy Z Flip 5, Flip 6 cover display

Samsung introduced a much bigger cover screen to its Galaxy Z Flip lineup last year with the Galaxy Z Flip 5. This year, the company is making sure that the big screen is put to good use. No, it still isn't allowing all apps to be run on the cover screen, but it is working […]

  • By Asif Iqbal Shaik
  • 3 days ago
Google optimizes more apps for Galaxy Z Fold 6

Google optimizes more apps for Galaxy Z Fold 6

Earlier today, Samsung unveiled seven new products featuring Galaxy AI. Those include the Galaxy Z Flip 6 and the Galaxy Z Fold 6 with One UI 6.1.1 and Galaxy AI improvements. Google has now announced that it has done more optimizations for some of its apps to work better on Samsung's new foldables. Galaxy Z […]

  • By Asif Iqbal Shaik
  • 3 days ago