Phone

Samsung expects 2016 to be tough for its handset business

Samsung Group announced a couple of days ago that J.K. Shin, who has looked after the day-to-day running of the company’s handset division for many years, will be taking a step back and while he will continue to lead the overall division management will be handed over to Dongjin Koh. The new head previously led the mobile research and development team at Samsung and he also played a vital role during the development process of recent high-end flagships like the Galaxy Note 5. He has his work cut out for him as Samsung struggles to maintain its dominance in the global smartphone market as it’s coming under increasing pressure in both the high-end and low-range segments of the market.

Koh knows this all too well, speaking with reporters yesterday he said that Samsung doesn’t expect to see a “huge upturn” in profits from the mobile business in 2016, adding that next year “will be tough.” He also addressed rumors about major organizational overhaul, contrary to rumors Samsung isn’t reducing number of executives, adding that he doesn’t believe the company is in “deep trouble” as suggested by some sections of the media. Koh said that he’s thrilled to have been appointed as the president of Samsung’s IT and mobile communications firm, he intends to carry out his responsibilities in close collaboration with J.K. Shin.

dongjin-koh

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kronicle
kronicle

A major ClickBait Title is ridiculous here! lol….. I mean even this year Apple would have to sell a 100 million more smartphones just to catch up with Samsung. Hardly what you would call a fear inducing situation for Samsung! haha….. I mean get real….. they have dominated and manhandled the competition for 5 yrs now. And yes Apple is making more money. But they also spend less by waiting 4 yrs to challenge Note Phablets too!!! Now Apple is using their famous Applewellian Doublethink Proling and Trolling their phones by combining sales of both iPhone 6/6s and 6+/6s+ models… Read more »

shm224
shm224

looks like another dud, cut from the same cloth.

Bw99
Bw99

Reduce prizes to stay competitive,Less models stop ignoring Europe and faster android updates. I swear samsung own 40% of the dutch smartphone market, yet they decide to not release devices like the Note 5 and A7.

preime101
preime101

Improve customer service and support, stop releasing thousands of different variants and stop ignoring the European market would be my advice.

ThaiM
ThaiM

Life is tough. Life is tougher if you’re stupid. This is reflected in the massive failure that is the S6’s and Note 5 when they were stupid enough to remove MicroSD support.

kronicle
kronicle

wahhhh….. wahhhh…. you still crying and sorry….. but Samsung is too busy counting the 80% greater profits they made this year ever last year to hear YOU FOOLS!!! lol….. Maybe if you CRY THEM A RIVER…… they can float one of their LARGEST SHIPS in the World in….. they might put one of the new UHS-II Memory Slots in phones. Now… that they are cheap enough and more people are buying latest SDXC MicroSD Cards with extra row of pins! 😀 But…. hey go ahead and CRY YOURSELF A RIVER….. in the meantime and maybe the RIVER FLOODING will wash… Read more »

ThaiM
ThaiM

Life must be very tough for you. Oh and by the way, Samsung is doing the crying.

dsixsicsix
dsixsicsix

Easy, go fully stock android. Lower the price and boom. Sold out

MStuart
MStuart

I wouldn’t buy Samsung if they went stock. Oh, and it’s about making a profit. Any idiot can sell units by lowering prices.