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Last updated: June 12th, 2025 at 15:21 UTC+02:00
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Being number one doesn't always mean the best experience.
Reading time: 2 minutes
Apple's announcements tend to make the biggest saves in the United States. The US is where Apple's largest userbase resides. The Cupertino giant is the dominant player in the country's smartphone market, and the iPhone is the default choice for many. And that means that all the new iOS—and Apple Intelligence—features Apple announced at its WWDC25 keynote will resonate most strongly in the US.
But being the popular one doesn't mean you're the most innovative or provide the best experience. That became readily apparent during this year's WWDC keynote: Samsung may be the second largest player in the US' smartphone market, but the experience it has been providing arguably deserves the top spot.
While Apple fans only hear about it or are late to the game, Galaxy fans are already living the dream. Whether it's new software features in iOS 26 or Apple Intelligence support, Samsung has had an answer for a while now.
Apple Intelligence support is of particular note here. A year later, it is still in beta and restricted to a handful of devices. Samsung, on the other hand, had released Galaxy AI to devices launched as far back as 2022 by this time last year.
Some of the features iPhones and iPads are getting with iOS 26 have also been available on Galaxy devices for some time. Examples include a dedicated gaming hub (Apple had something called Game Center until iOS 10, but it was not a hub in the vein of Samsung's Gaming Hub), live translations during phone calls, visual searches, and the ability to resize windows when using multiple apps on-screen at the same time.
So, as Apple fans get excited about what's coming, Galaxy users in the US have every right to feel proud about Samsung, and maybe even a little smug. Your Galaxy may stand out like a sore thumb in a market where everyone wants a piece of the Apple pie (no pun intended), but that's a sacrifice you have to make for choosing a device that often provides a superior user experience.
Danny is the proud founder of SamMobile.com. His first Samsung phone was the SGH-D900, which he considers to be the best slider phone ever. He likes football (Ajax/FC Barcelona) and Formula 1 (Red Bull).
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