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YouTube now lets you play games to compete with Netflix

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Last updated: November 27th, 2023 at 15:06 UTC+01:00

Google has introduced ‘Playables’ on YouTube, a section containing games that you can play for free. This is an experimental feature that is rolling out on Android, iOS, and the web to the people with the Premium membership. The company seems to have added Playables to YouTube to offer more benefits with the subscription plan and make it more attractive to people. Doing so might help Google increase the user base of the paid membership plan and drive more revenue to the platform.

To access Playables, you have to turn on the experimental feature from this page. Once you do that, you will be able to “Find a ‘Playables' shelf by scrolling on Home or through a ‘Playables' link in the Explore menu on desktop and mobile.” You can tap on any game and play it. It’s worth mentioning that you’ll be able to access these games without downloading anything. At the moment, the section has 37 games, including 8 Ball Billiards Classic, Angry Birds Showdown, Carrom Clash, and The Daily Crossword.

Since this is an experimental feature, Google says that it will be available until March 28, 2024. The company might decide to extend the availability of Playables or make it a permanent part of the platform if enough people show interest in it. If not, Google might withdraw this feature. In 2021, Netflix also added games to the platform to make it more attractive and value for money. Back then, it was available only on Android and iOS. A couple of months ago, the company rolled it out for TVs and on the web.

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