The Galaxy S21 series continues outselling its predecessor in the USA
The Galaxy S21 series continues to outperform the Galaxy S20 lineup in the USA, with a new report from Counterpoint Research revealing that the latest flagship has outsold its predecessor two-to-one in the first six weeks on the market. These results are in line with a previous report published by Strategy Analytics a couple of weeks ago, which revealed that Galaxy S21 sales in the USA were three times higher in the first four weeks of availability.
One of the main driving forces behind the Galaxy S21 series’ success was the relatively low price of the base model. It was released in the USA for $799. Attractive carrier deals and trade-in offers have boosted sales even further, claims the research firm.
Customers liked the new camera design and overlooked the plastic back
The new camera housing design that debuted with the Galaxy S21 series is seemingly a hit among smartphone enthusiasts in the USA. According to the research firm, it was one of the few reasons why customers have gravitated more towards the 2021 flagship series.
The base model’s plastic back panel also seems to have won over some fans, with carrier representatives claiming that some people actually preferred the plastic back as it offers a better grip. Meanwhile, the lack of a wall charger was a mild annoyance to some consumers but not a deal breaker.
The research firm expects Galaxy S21 sales to have declined in March and continue to do so in April. At the same time, budget-conscious models from the Galaxy A series are likely to contribute to lower Galaxy S21 sales in the following months.