SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission. Learn more.

Apple extends the gap with Samsung in North American smartphone market in Q1 2022


Last updated: May 20th, 2022 at 12:06 UTC+02:00

Samsung is the undisputed leader in the global smartphone market, but Apple is extending its lead over the South Korean tech giant in the North American market by leaps and bounds.

According to a new report from Canalys, Apple led the smartphone market in North America in Q1 2022 with 19.9 million smartphone shipments and a 51% market share. That’s up by 6% points compared to Q1 2021. Samsung took second place with 10.5 million shipments and a 27% market share. That’s down by 1% compared to last year. With that, there is now a 24% points gap between Apple and Samsung in the North American market, up from 17% last year.

The strong sales of the iPhone 13 helped Apple increase its market share. The company also relocated more of its inventory to North America due to uncertain demand globally, which helped it fulfill the demand in the region and deliver backorders from the previous quarter. This further boosted the sales of its smartphone in the region.

Even though Samsung’s market share decreased by 1%, the company sold more units. In Q1 2022, the company shipped 10.5 million smartphones, a slight increase (1% annual growth) compared to Q1 2021. According to Canalys, the new Galaxy S series and Galaxy A series smartphones covering a wide range of price points helped it to sell more units.

Samsung Smartphone Market Share Q1 2022 Canalys

Samsung is expected to launch the Galaxy Z Fold 4 and the Galaxy Z Flip 4 in the coming months. With the demand for foldable devices increasing rapidly, the upcoming launches from Samsung could help it gain a higher market share. Apple will also drop the iPhone 14 series around the same time. So, it will be interesting to see how these two brands compete.

With LG out of the race, Motorola has taken the third position. It shipped 4 million smartphones and captured a 10% market. It shipped 2.6 million smartphones in Q1 2021. That’s a massive 56% annual growth. TCL stands fourth with 1.4 million shipments and a 4% market share.

At the bottom of the chart is Google. It shipped 1.2 million smartphones and managed to record a 3% market share. While those numbers don’t seem much, the company posted a strikingly impressive annual growth of 380%. With the upcoming Pixel 7 series smartphones, Pixel Watch, and Pixel Buds Pro, Google could capture a larger market in the coming months.

BusinessPhone AppleGoogleSamsung ElectronicsUSA
Load 3 comments

You might also like

Galaxy S20 FE 5G’s unlocked model gets June 2022 security update …

A couple of weeks ago, the international variants of the Galaxy S20 FE and the Galaxy S20 FE 5G received the J …

  • By Asif Iqbal Shaik
  • 2 hours ago

Galaxy S22 Ultra became a best-seller thanks to the Note series’ …

The Galaxy S22 Ultra was the most popular Android smartphone in April. The flagship phone was followed by Sams …

  • By Mihai Matei
  • 3 hours ago

Will Samsung make a gaming Galaxy Chromebook?

There has been a massive rise in demand for Chromebooks over the past couple of years. To meet that demand, Sa …

  • By Asif Iqbal Shaik
  • 8 hours ago

Samsung to push 3nm chipsets into mass-production next week

Samsung is reportedly days away from announcing that it is ready to mass-manufacture 3nm semiconductors. In tu …

  • By Mihai Matei
  • 1 day ago

Galaxy S20 FE 5G gets June 2022 security update in the US

Samsung released the June 2022 security update to the international model of the Galaxy S20 FE and the Galaxy …

  • By Asif Iqbal Shaik
  • 1 day ago

Google shuts down Android Auto for phone screens

Google introduced Android Auto in 2015 as a way to use maps, navigation, and music playback on Android smartph …

  • By Asif Iqbal Shaik
  • 1 day ago