Samsung and BlackBerry team up again to target enterprise customers
With an eye on the lucrative enterprise market, Samsung and Blackberry entered into a strategic partnership back in 2014. The collaboration resulted in several enterprise offerings based on Samsung’s Knox, BlackBerry UEM, and BlackBerry SecuSUITE platforms. Both the companies have now decided to extend the mutually beneficial association and announced a new multi-year strategic relationship to build on the previous efforts.
The new partnership intends to “collaboratively develop and bring to market integrated solutions to accelerate the digital transformation and Enterprise of Things initiatives of their shared business customers.”
Pairing Samsung devices with BlackBerry’s enterprise solutions
The announcement says the companies will strive towards pairing Samsung’s device offerings with BlackBerry’s enterprise solutions in “endpoint security and management” at the workplace. As an early outcome of this collaboration, the joint enterprise customers using Samsung smartphones, tablets, and wearables, etc. will be able to manage all these devices out of the box via the BlackBerry Universal Endpoint Management (UEM) platform.
“This announcement underscores our focus on delivering large-scale digital transformation solutions leveraging the breadth of Samsung’s offerings. With the recommitment to our strategic partnership with BlackBerry, we believe that we will be able to accelerate the technology we bring to the market and transform the workplace together,” said Sean Kae, EVP of Samsung’s Global B2B Services.