SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission.

News For You
News For You
Notifications

Samsung takes the top spot in the ‘Asia’s Top 1000 Brands’ survey

General
By 

Last updated: June 8th, 2018 at 13:26 UTC+02:00

In the annual ‘Asia’s Top 1000 Brands’ online survey conducted by Campaign Asia-Pacific and Nielsen, Samsung Electronics has emerged as the best brand in Asia in 2018 for the seventh consecutive year. The study covered 17 major product categories including consumer electronics, retail, financial services, e-commerce, F&B, automotive, etc., and 79 sub-categories to gauge brand value.

Spanned across 13 markets

The survey which spanned across 13 markets – Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, the Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam – had 400 participants in each market, barring India and China where the sample size was 800 and 1,200 respectively. The survey took age, gender, and monthly household income into consideration to make it more representative.

The following two questions were posed to the participants in the survey:

  1. When you think of the following category, which is the best brand that comes to your mind? By best, we mean the one that you trust the most or the one that has the best reputation in the category.
  2. Apart from the best brand that you entered, which brand do you consider to be the second-best brand in the category?

“Samsung is extremely honored to be receiving this award once again – the award is an indicator of our consumers’ support towards us and the products and services that we offer,” said Steve Lee, President and CEO of Samsung Electronics Southeast Asia & Oceania.

Source General Asia
Galaxy AI summarized

Scroll for more related content
News For You

You might also like

June 2024 security update rolling out to Galaxy S20 FE

June 2024 security update rolling out to Galaxy S20 FE

Samsung has released the June 2024 security update to the Galaxy S20 FE. The update was already released to the Galaxy S20 FE in the US, but only to factory-unlocked units of the phone. Galaxy S20 FE gets June 2024 security update in Asia, Europe The new software update for the Galaxy S20 FE is […]

  • By Asif Iqbal Shaik
  • 3 weeks ago
Galaxy A53 gets June 2024 security update

Galaxy A53 gets June 2024 security update

Samsung has released a new software update to the Galaxy A53. The mid-range smartphone is now getting the June 2024 security update in some Asian countries and most European countries. Other countries and regions could get the new update over the next few days. Galaxy A53 gets June 2024 security update in Asia and Europe […]

  • By Asif Iqbal Shaik
  • 3 weeks ago
Galaxy A53 and Galaxy A54 grab May 2024 security update

Galaxy A53 and Galaxy A54 grab May 2024 security update

Samsung has started rolling out the May 2024 security update to the Galaxy A53 and Galaxy A54. The update is rolling out to the Galaxy A53 in Europe and several Asian countries. In other regions, the new security update could be released to these phones soon. Galaxy A53 and Galaxy A54 get more secure with […]

  • By Asif Iqbal Shaik
  • 2 months ago
Galaxy Z Fold 2 gets May 2024 security update

Galaxy Z Fold 2 gets May 2024 security update

Samsung has released the May 2024 security patch to the international variant of the Galaxy Z Fold 2, as well as, to the carrier-locked and carrier-unlocked variants of the foldable smartphone for the United States, which carry model numbers SM-S916B, SM-S916U, and SM-916U1 respectively. The update that brings the May 2024 security patch to the […]

  • By Abid Iqbal Shaik
  • 2 months ago
February 2024 security update rolling out to Galaxy A51 5G, Galaxy A53

February 2024 security update rolling out to Galaxy A51 5G, Galaxy A53

Samsung has released the February 2024 security update to two mid-range smartphones: Galaxy A51 5G and Galaxy A53. Earlier today, the Galaxy A71 5G received the same security update. It looks like a lot of mid-range smartphones will get the February 2024 security update in the coming days. Galaxy A51 5G gets February 2024 update […]

  • By Asif Iqbal Shaik
  • 5 months ago
Galaxy S20 FE gets February 2024 security update

Galaxy S20 FE gets February 2024 security update

Samsung has released a new security update to one of its best-selling Fan Edition devices: Galaxy S20 FE. The smartphone has started getting the February 2024 security update in North and South America. Galaxy S20 FE gets February 2024 security update in North America and South America The new security update for the Galaxy S20 […]

  • By Asif Iqbal Shaik
  • 5 months ago