
Samsung has announced on its official blog that it has joined hands with Acer Starbreeze, Facebook’s Oculus, Google, HTC VIVE, and Sony Interactive Entertainment to form the Global Virtual Reality Association. The GVRA will develop hardware as well as software standards and will promote the VR industry as a whole. It will also support responsible development and adoption of VR globally.
The group will be a resource for consumers, policymakers, and industries interested in VR.
The founding companies of the Global Virtual Reality Association hope to unlock and maximize VR's potential by focusing on conducting research, international engagement, and development of best practices.