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Interview reveals the process that goes into planning a Samsung smartphone

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Last updated: August 1st, 2016 at 15:50 UTC+02:00

Samsung makes some of the best smartphones in the world – look no further than the Galaxy S7 and the Galaxy S7 edge – but it's easier said than done. A new interview with Samsung's head of smartphone planning Kim Gae-youn has been published online today which reveals just how meticulous the entire process of planning smartphones is at Samsung.

In his interview with The Verge, Kim Gae-youn sheds lights on the reasons for a major design change from the Galaxy S5 to the Galaxy S6 and building up on that success to create the smash hit that is the Galaxy S7. He also elaborates why Samsung decided to wait until the Galaxy S7 to introduce waterproofing and the microSD card slot to this design. He even points out that it's not impossible for handset with this style of design to have a removable battery at some point in the future. The conversation progresses to Samsung's shift towards curved displays for smartphones and its continuation of the non-Edge version. Kim Gae-youn provides great insights on market dynamics, camera technology as well as software. The interview touches on all of these topics in deal and is a great read for anyone interested on how Samsung goes about making such great smartphones.

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