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New ad highlights Samsung Experience Shops


Last updated: July 24th, 2014 at 22:30 UTC+02:00

In this age of online shopping, fewer and fewer people actually leave their house in order to buy things. Unsurprisingly, there is a large contingent of U.S. shoppers that are unaware that Samsung actually has a physical store presence, called Experience Shops. These shops – more than 1,400 of them – come as a result of a partnership with Best Buy dating back to April of last year. With this action, Samsung addressed a serious need of presenting its customers with a location to go for servicing, accessories, and upgrading; all within their local Best Buy store.

This 30-second ad follows a curious, young woman named Maggie whom only wants to get better acquainted with all of the fantastic Samsung products available today. Her quandaries finally lead her to a Best Buy Samsung Experience Shop where a friendly associate helps her with all of her questions and rings her up. Quick, convenient, hassle-free; the point of Samsung’s value proposition is well-made. Hopefully you or the “Maggie” in your life will find a trip to the Experience Shop just as pleasant and informative.

Making appearances in the ad are the Galaxy S5, the Galaxy Tab S 10.5, and the Gear Live. Also noteworthy is the inclusion of Samsung’s partnership with The Hunger Games, where there will be a Hunger Games Movie Pack App released on the 28th. Additionally, the Samsung exclusive Mockingjay trailer will be available in select Best Buy stores this weekend.



Phone Galaxy S5Galaxy Tab SGalaxy Tab S 10.5Galaxy Tab S 8.4Gear Live
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