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Here you will find the latest news and most recent developments on the AR, with regular updates and all the information you need.
Earlier this year, Samsung revealed that it is working on an XR (Extended Reality) device in collaboration with Google and Qualcomm. It is expected that Samsung's upcoming XR device will feature a processor from Qualcomm and run a version of Android developed by Google for AR/VR/XR devices. Now, more information about Google's AR ambitions has […]
While AR and VR devices have been around for well over a decade, the segment got a massive push after Apple unveiled its first mixed-reality headset, the Vision Pro, a few days ago. In anticipation of more AR/VR headsets launching in the future, Samsung is reportedly launching new sensors for such devices. Samsung could unveil […]
Last week, Apple unveiled its highly anticipated Vision Pro augmented reality headset. It's an impressive piece of technology that has the potential of kickstarting a whole new premium market segment, and rumors have it that Apple's reveal may have forced Samsung to go back to the drawing board and redesign certain aspects of its own […]
Samsung and Apple might enter an epic rivalry later this year, fueled by the emerging mixed-reality (XR) headset market. Both companies are expected to unveil their XR devices relatively soon, but Apple will reportedly beat Samsung to the punch with its so-called Reality One or Reality Pro headset. And that might not be a bad […]
Apple and Samsung are about to engage in a heated rivalry across a new market segment, as both companies are developing mixed-reality (XR) headsets. This time, however, Apple might take the emerging XR market by storm before Samsung does, and a new report reveals that the Cupertino giant has thrown everything at has at its […]
Apple is expected to launch its first AR headset later this year after showcasing it next month during the WWDC 2023 event. It is reported that Apple started experimenting with AR headsets in 2015. Even Samsung is developing its AR/MR headset after shutting down the Gear VR lineup a few years ago. Apple and Samsung […]
Tim Cook (Apple CEO) and Jeff Williams (Apple COO) are reportedly trying to bring the Apple Reality Pro mixed-reality headset to market much earlier than their engineers want. Rushing a product is not the usual Apple way, but Samsung may have pressured the US-based company into revising its longer-term plans for the VR/AR market. The […]
Samsung had a brief announcement at Unpacked and confirmed that it is working on an Extended Reality (XR) experience in collaboration with Google and Qualcomm. We now have more details on how this upcoming head-mounted device, which should feature model number SM-I120, will work once it goes on sale. Last month, Samsung didn't reveal exactly […]
Samsung may soon expand its range of smart wearable devices and offer more than just smartwatches and wireless earbuds. Last week, the company filed two new trademark applications for a so-called Galaxy Ring and a pair of Galaxy Glasses. The latter might be the final name of Samsung's upcoming XR (extended reality / mixed reality) […]
At Galaxy Unpacked 2023, Samsung confirmed that it is developing an Extended Reality (XR), i.e., Mixed/Augmented Reality headset. The company didn't undertake this challenge alone but teamed up with Qualcomm and Google. And although TM Roh didn't reveal any specifics about the upcoming mixed reality device, we later found out that the headset (or at […]
Google's AR (Augmented Reality) capability is not hidden from anyone, and the company uses it to enhance the user experience. Google, for example, uses AR in its Lens app to provide features such as image translation, among others. Also, Google AR can be found on the Google Maps app for finding directions. To bring the […]
In what almost felt like a “one more thing” moment, Samsung announced at Unpacked that it is developing an XR (Extended Reality) headset. The company joined forces with Qualcomm and Google to create this new device, which, so far, has no official name or confirmed release date in sight. But working on it, Samsung is, […]
During the Galaxy Unpacked 2023 event, where Samsung unveiled the Galaxy S23 and the Galaxy Book 3 lineup, the company also revealed that it is working on an XR (Extended Reality) device in collaboration with Google and Qualcomm. While the company hasn't revealed its name, it teased that the device is coming soon. Samsung's upcoming […]
Apple is planning to launch an AR/VR headset this spring, ahead of WWDC 2023. The device will go on sale somewhere around fall this year, claims Bloomberg's Mark Gurman. A couple of days ago, Ming Chi-Kuo, another Apple analyst, had also predicted Apple's AR/VR headset to go on sale before the end of 2023. While […]
Samsung gave up on its Gear VR project a few years ago, with the Galaxy S10 being the last mobile device to support the VR (virtual reality) head-mounted display. Nevertheless, although the Gear VR is no longer a thing, the company has refocused its efforts on AR (augmented reality). This type of technology (AR) appears […]