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Last updated: January 6th, 2026 at 16:20 UTC+01:00
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Samsung's 2026 lineup of QD-OLED TVs feature the Samsung Art Store, the first Samsung OLED TVs to feature it.
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In 2017, Samsung launched the Art Store for the brand’s smart TVs. It contains artworks from popular artists around the world, and can display them on these televisions, transforming them into a dynamic piece of art in your room.
However, Samsung had kept the Art Store limited to LCD (QLED and The Frame) and Micro RGB TVs. In other words, the brand hadn’t extended it to QD-OLED TVs, mostly because if OLED panels display a static image for a long period of time, their pixels could burn-in (retain the image). Well, not anymore.
At CES 2026, Samsung unveiled its lineup of OLED TVs for 2026, which includes S85H, S90H, S95H, and S99H. These TVs, as expected, bring plenty of hardware upgrades. However, they also bring an unexpected feature, the Samsung Art Store (via HDTVTest). That’s right. Samsung’s 2026 lineup of OLED TVs features the Samsung Art Store, letting you turn these televisions into artworks in your home.
Won’t the pixels of OLED TVs burn in if they display a static image for a long time? Well, that has been the general consensus. However, OLED TV brands, including Samsung, have been working hard on eliminating pixel burn-in issues from OLED panels. It looks like the South Korean tech giant has made enough progress that its QD-OLED TVs won’t retain images if they display static pictures for a long time.
I’m a computer science engineer living in Hyderabad, India, who has a keen interest in automobiles and consumer electronics. My journalism career kicked off in 2017 with MySmartPrice where I wrote news, features, buying guides, and explanatory articles about technology among other things, and reviewed many products, including smartphones, tablets, laptops, PC components, smartwatches, audio devices, wearables, and smart home products. Since then, I have worked for 91Mobiles, Apple, and Onsitego, before finally landing on SamMobile.