Samsung’s smart TV for avid smartphone users, The Sero, is live in France

Samsung has released its rotating vertical TV, The Sero, in France where it is now available for 1,499 euros. The Sero is a smart TV designed specifically for avid smartphone users who want to mirror content from their handsets onto the big screen. This is all thanks to the 43-inch display that rotates automatically from portrait to landscape mode depending on the type of content that’s being streamed from the connected smartphone.

Samsung France claims that around 40% of video content created on smartphones has a vertical format. Evidently, displaying vertical content in portrait mode leads to a lot of screen real estate being lost, and The Sero was created precisely to tackle this problem. A 4.1-channel 60-watt sound system incorporated in the TV’s base completes the user experience.

In France, you can buy The Sero in 3 or 4 equal payments

Samsung has released The Sero in France for 1,499 euros but customers have a choice of buying the device outright or acquiring it in exchange for 3 or 4 equal payments by credit card worth 499.67 and 374.76 euros, respectively.

The Sero ships in Navy Blue, it has QLED display technology, an AI Quantum 4K Processor, HDR+ support, three HDMI inputs, 2 USB ports, and Bluetooth 4.2 connectivity. It’s integrated with virtual assistants including Bixby, Amazon Alexa, and Google Assistant.

• Buy The Sero from Samsung France