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Last updated: October 29th, 2020 at 09:24 UTC+01:00
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Samsung Technology and Advanced Research Labs (STAR Labs) has signed a memorandum of understanding (MoU) with CJ OliveNetworks Co. to create human-like algorithms for AI technologies. The two companies will create an “influencer” in the virtual world, and it can be used in various media content. Earlier this year, the company showcased NEON, an AI chatbot in the virtual human form. The software that powers NEON is CORE R3, and it is developed by STAR Labs.
Samsung is planning to improve NEON and use it in various areas, including customer reception, education, media, retail, and more. NEON can be a news anchor or a shopping host, depending on the implementation and the needs of the client. In the future, NEON will be offered in two enterprise models: NEON Content Creation and NEON Workforce.
STAR Labs, which is led by 39-year-old computer scientist Pranav Mistry, is also set to sign another partnership with a financial firm in South Korea in the near future. However, Samsung didn't reveal the name of the firm. Mistry said, “We are excited to collaborate with CJ, the K-content leader. And neon technology will bring new changes to the way and scale of content creation.”
Asif is a computer engineer turned technology journalist. He has been using Samsung phones since 2004, and his current smartphone is the Galaxy S21 Ultra. He loves headphones, mechanical keyboards, and PC hardware. When not writing about technology, he likes watching crime and science fiction movies and TV shows.
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