Samsung launches new frames for The Frame TV via dedicated website

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Last updated: September 23rd, 2021 at 17:25 UTC+01:00

Samsung UK has launched a new website dedicated to customers of The Frame, i.e., the company’s QLED 4K TV that doubles as a digital painting. The Frame can blend in with its environment by displaying thousands of artworks available from the Art Store, but through the new website, Samsung UK is giving customers another way to customize their Frames.

Quite literally, The Frame customers in the UK can now buy new frame models the smart TV with the same name from the new theframebezel.com website. Through it, customers can order standard frames or one of the ten brand-new Premium or Deluxe color options. And of course, the idea here is that frames are available for purchase separately at any time.

The Premium frames are available in Space Grey, Forest Brown, Rich Brown, Teal Jewel, and Wishful Pink. In addition, the Deluxe color options include Vision Blue, Italian Vine, Sahara Sand, Cirque Gold, and Ruby Red.

Premium frames are available for the starting price of £129, while Deluxe frames cost £149 and up. Prices vary depending on the size of The Frame, and the new frame options are available in five sizes ranging from 32-inch to 65-inch.

The new service for The Frame customers is presently available in the UK and was developed in collaboration with Frame Your TV. The latter company is selling a New York Black Orange TV Frame of its own, though, for a much more exquisite price of £430 and up.

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