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    Samsung merges consumer electronics and mobile divisions, announces other leadership changes

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    Last updated: December 7th, 2021 at 06:50 UTC+01:00

    Samsung Electronics has announced some significant leadership and organizational changes across the company. Earlier, the company had three sub-divisions—Consumer Electronics, Device Solutions, and Mobile & IT—and each of them was headed by separate CEOs since 2017. Today, the company revealed that it has merged Consumer Electronics and Mobile & IT divisions into a new arm called SET.

    The SET division will include smartphones, TVs, and home appliances, and it will be headed by a single CEO: Jong-Hee Han. Previously, he led the company's TV division (Visual Display) and helped the company retain the top position in the global TV market for 15 years in a row. He is expected to drive the company's future and improve synergies between various divisions under the Samsung Group.

    In another leadership change, Kyehyun Kyung has been chosen to lead Samsung's semiconductors business. Earlier, he was the CEO of Samsung Electro-Mechanics and is an expert in semiconductor design. He also headed the company's Flash Product & Technology Team and was a part of the DRAM Design Team. With the ever-growing demand for cloud infrastructure, Kyehyun Kyung's role is vital for Samsung in the coming years.

    Yongin Park is now the President and Head of System LSI business that develops camera sensors and logic chips (including Exynos processors). Earlier, he was the Executive Vice President and Head of Sales & Marketing and System LSI.

    Hark Kyu Park, who was earlier President and Head of the Corporate Management Office at the Device Solutions business, is the new President & CFO. Kinam Kim, who was the Vice Chairman and Head of Device Solutions business, is now the Chairman of SAIT (Samsung Advanced Institute of Technology).

    Samsung Electronics also announced that KS Choi is the new President and Head of SET North America. Earlier, he was Executive Vice President and Head of the business. Inyup Kang is now the President and Head of the North America Office for the Device Solutions business arm. Earlier, he was President and Head of the System LSI business.

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