SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission. Learn more.

Samsung shipped fewer wireless headsets in 2019 than Xiaomi, ranks 3rd

Phone
By 

Last updated: January 15th, 2020 at 14:10 UTC+02:00

Samsung was the third-largest TWS (totally wireless headset) manufacturer in 2019, according to the Yonhap News Agency citing Strategy Analytics. The TWS category excludes headsets that have a neckband and account only for truly wireless earbuds.

Samsung was able to ship 7.4 million wireless headsets throughout 2019, covering 6.9 percent of the market. This wasn’t enough for the company to secure the first or even second place. Unsurprisingly, Apple took the crown, or more precisely, it took over 54.4 percent of the market after shipping 58.7 million AirPods in 2019 alone.

Samsung’s first obstacle is Xiaomi

It’s clear that Samsung has some catching up to do in order to become a real threat to Apple’s dominance in the segment. But before Samsung does that, it will have to challenge Xiaomi first. The Chinese OEM came in second after Apple, as it shipped 9.1 million wireless headsets throughout the year, and accounted for 8.5 percent of the market.

Samsung is preparing a new pair of TWS and it should be introduced as the Galaxy Buds+ next month along with the Galaxy S20 series. The company might not be able to turn the tables as far as Apple is concerned, and the lack of ANC on the Galaxy Buds+ could turn off a number of prospective buyers. But hopefully, the Buds+ will be successful enough to propel Samsung in second place on the podium by the end of 2020.

BusinessPhone Galaxy BudsGalaxy Buds Plus
Load 3 comments

You might also like

Best Samsung Earbuds in 2022

Samsung recognized the growing popularity of earbuds and seriously started competing in this segment with the original Galaxy Buds. Launched in 2019, they were arguably the best Samsung earbuds at that time. Since then, the company has significantly improved its offerings. The true wireless earbuds that Samsung has released since then have delivered incredible gains […]

  • By Adnan Farooqui
  • 2 weeks ago

After three years, no new Galaxy Buds seem to be coming at Unpacked 2022

Leaks have gone out of control in Samsung’s view, at least judging by the fact that it recently began taking action against a few popular online sources of information. Samsung is supposed to unveil the Galaxy S22 and Galaxy Tab S8 lineups at Unpacked 2022 on February 9, but in essence, there’s nothing more to […]

  • By Mihai Matei
  • 7 months ago

The latest update might finally be out for your Galaxy Buds+, Buds Pro!

The latest Galaxy Buds+ and Buds Pro firmware update has left South Korea two weeks after its debut. It’s reaching customers in more countries worldwide as we speak, and we can confirm that at least Germany and the Netherlands are now getting the update. Like phone firmware, new earbuds updates are released gradually to more […]

  • By Mihai Matei
  • 8 months ago

Galaxy Buds+, Buds Pro get wear detection during calls with new updates

Samsung has been excellent in rolling out new updates to its smartphones, tablets, smartwatches, and even wireless earbuds. The South Korean firm is now rolling out new firmware updates to the Galaxy Buds+ and the Galaxy Buds Pro to bring a new feature. The company has released new firmware updates to the Galaxy Buds+ (firmware […]

  • By Asif Iqbal Shaik
  • 8 months ago

You can still buy the Galaxy Buds+ for cheap in the USA to this day

Samsung seemingly discontinued the Galaxy Buds+ a couple of months ago. Although the Cosmic Black variant continues to be listed on Samsung’s website in the USA, it’s no longer in stock, and it hasn’t been for a while now. However, if you are looking to buy a pair of wireless earbuds, the Galaxy Buds+ can […]

  • By Mihai Matei
  • 10 months ago

New Galaxy Buds+ customers get six months of free Tidal Premium access

The last time we mentioned Samsung and Tidal in the same sentence was a few years ago when the Korean tech giant was reportedly looking to buy the platform. That alleged transaction fell through, but now, Samsung and Tidal are working together on a much smaller partnership — one that directly benefits consumers. Samsung customers […]

  • By Mihai Matei
  • 10 months ago