Samsung edges past Oppo to climb up the podium in 5G smartphone race

Business

Samsung was the first OEM to release a 5G phone — the Galaxy S10 5G — back in 2019, and for a while, the company led the 5G smartphone market. Samsung lost that lead in 2020 when it dropped to fourth place with a global 5G smartphone market share of 12.7%. However, the company turned its 5G ship around in Q3 2021 and earned a spot back on the podium.

Apple led the global 5G smartphone shipment charts from Strategy Analytics in Q3 with a market share of roughly 25%. Xiaomi was second, and Samsung climbed up to third place after edging past Oppo.

Samsung's recipe was a mix of premium and affordable 5G phones

Samsung's 5G smartphone business re-entered positive territory after three negative quarters. The company benefitted from its rich portfolio of 5G devices across different price points, and its recipe for success was a combination of low-cost and premium phones.

The Galaxy A series was a success, as always, and assisted Samsung in winning the silver medal in the race for the highest 5G Android smartphone market share. At the pricier end of the spectrum, devices like the Galaxy Z Flip 3 5G and the Galaxy S21 Ultra 5G have proved to be notably popular.

As for shipment growth quarter-on-quarter, Samsung ranked third behind Honor and Motorola but ahead of Oppo and Realme.

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Mihai Matei - Senior Editor

[email protected]

First Samsung device: SGH-A800

Mihai is a blogger and column writer at SamMobile. His first Samsung phone was an A800 which took a lot of beating, and a part of him still misses the novelty of the clamshell design. In his free time, he enjoys watching shows, documentaries, and stand-up comedy; listening to music, taking walks, and occasionally playing old(er) video games.

Business Phone 5G Apple Galaxy A Galaxy S21 Ultra Galaxy Z Flip 3 Honor Motorola Oppo Realme Xiaomi

vodafone idea vi uses samsung networks 5g solution to offer 5g service in india

Samsung edges past Oppo to climb up the podium in 5G smartphone race

Samsung's recipe was a mix of premium and affordable 5G phones

Mihai Matei - Senior Editor

[email protected]

First Samsung device: SGH-A800

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