Samsung, a longstanding global partner of the Olympic and Paralympic games, today announced its theme for the Olympic and Paralympic Games Paris 2024. Samsung's ‘Open always wins' belief is its theme for the grand event, showcasing that new experiences bring new perspectives and infinite possibilities.
The ‘Open always wins' theme is the foundation of Samsung's Paris 2024 program. We'll see it being promoted with activations throughout the Games with the many athlete ambassadors of Team Samsung Galaxy.
Team Samsung Galaxy includes leading athletes
Paris 2024 aims to be the most open Games ever. Samsung is supporting that endeavor with its philosophy that will be promoted by the athelete members of Team Samsung Galaxy. They include the likes of British skateboarding star Sky Brown, South Korean football hero Son Heung-min, German Para sprinter Johannes Floors, and more. More than 25 Olympians and Paralympians make up the Team Samsung Galaxy.
“As we look to create a ‘Games Wide Open,’ we are confident that Samsung’s deep-rooted belief in openness, and its innovative mobile technology, will play a central role at Paris 2024. Together, we will proudly engage, inspire, and enhance the Olympic and Paralympic Games for athletes and fans alike,” said Tony Estanguet, president of Paris 2024.
These atheletes will service as the primary voices for Samsung's ‘Open always wins' philosophy. They'll share their journeys into professional sport and showcase how Samsung's technologies bring new opportunities for fans and athletes alike.
Samsung will share more about how it will bring this philosophy to life at the Games in the coming weeks.
