Samsung recently unveiled its upcoming Samsung Blue Fest 2023 in India, introducing an impressive range of Bespoke Side-by-Side, Frost Free, and Direct Cool Refrigerators. These refrigerators feature unique India-centric patterns in their design, and users can also look forward to the debut of Wi-Fi-enabled Bespoke Microwaves in the Indian market. This fest starts on March 15 and ends on April 30, 2023.
To sweeten the pot, the South Korean electronics giant is offering tempting discounts on some of its home appliances and products, including ACs, televisions, washing machines, refrigerators, microwaves, soundbars, and dishwashers.
The latest colors and design patterns for Samsung’s new refrigerators include Clean Pink, Clean Navy, Clean White, and Glam Deep Charcoal in Bespoke Side-by-Side Refrigerators. For the Frost Free Refrigerator lineup, the new designs include Archi, Hydrangea, and Black Matt. Himalaya Poppy and Orange Blossom are the new design options in the Direct Cool Refrigerator lineup. Moreover, the Bespoke Microwave, equipped with SmartThings and Wi-Fi connectivity, is now available for consumers. It allows users to monitor and adjust its functions from anywhere, anytime.
It’s raining offers at Samsung Blue Fest 2023
Samsung is offering multiple offers and discounts to consumers in India, including up to 25% cashback and free items such as a soundbar and bezels (for The Frame TV) until April 30, 2023. Customers will also have access to zero down payment options and EMIs. Additionally, the tech giant is providing a 20-year warranty for the digital inverter motor in its washing machines and the digital inverter compressor in its refrigerators. The offer is available at all major electronics retail stores and on the Samsung website.
Furthermore, the AI EcoBubble front-load washing machine can be purchased at a special price of INR 40,000 (around $485), along with an additional cashback of up to 20% and a free 28L Microwave with a 12kg capacity variant. Bespoke Microwaves are also available with up to 20% cashback and a 10-year warranty on the ceramic enamel cavity.
And Bespoke Side-by-Side refrigerators are priced at INR 1,03,500 (around $1,025) with an additional cashback of up to 10% and easy finance offers. Consumers can also get up to 40% discount on purchasing soundbars when purchased with selected televisions.