Samsung Sweden says you can win a Galaxy Alpha if you can 'pick it up' at a store

“What would you do if a phone suddenly starts to ring in the store?” If your answer to that question is “I'll pick it up,” then you might have a chance to win a Galaxy Alpha. Samsung Sweden has kicked off a new promotion that will let people by answering a call on the Galaxy Alpha – this entire week, a Galaxy Alpha will start ringing in selected stores (not just Samsung stores), and those who “pick it up” will have a chance to win it. Samsung will also be offering clues to where the phone might ring next through text messages on the device – it all seems unnecessarily elaborate just so someone can get a free phone, but given how good the Galaxy Alpha is, we're sure some will be willing to go through the trouble of standing around in stores just to hear a phone ring.