Galaxy Watch 5 series drove up Samsung smartwatch shipments

Samsung's global smartwatch market share increased by 5% quarter-on-quarter. The company recorded a 64% increase in worldwide smartwatch shipments during the three-month period. In India, which has now become the largest smartwatch market, Samsung's shipments grew by 6% year-on-year, but its market share fell below 3%. (via Counterpoint Research)

By the end of the third quarter, Samsung smartwatches had a global shipment share of 22.3%. Apple maintained leadership over the smartwatch market with a shipment share of 50.6%. The third-largest brand was Amazfit, with a shipment share of 7.1%. Huawei (6.4%) and Garmin (4.5%) occupied the fourth and fifth places, respectively.

India's smartwatch market grew 171% year-on-year. Market watchers say that the wearable segment enjoyed increased shipments YoY in most other regions, except China and Europe.

The Galaxy Watch 5 series appears to be a success

The new Galaxy Watch 5 series appears to have been the main reason for Samsung's increased shipments worldwide. The series consists of the base model and the Galaxy Watch 5 Pro, and it's the company's second smartwatch lineup to run Wear OS rather than Tizen. The transition began with the Galaxy Watch 4 series.

Samsung may be able to increase its smartwatch shipments even further in Q4 2022, as Black Friday and holiday shopping may put the Galaxy Watch 5 on the wrists of a lot more customers. But we won't know until a few months later. Nevertheless, Samsung released the Galaxy Watch 5 series in late August, so the new smartwatches didn't drive Q3 sales throughout the quarter. Q4 will be the first quarter in which the Galaxy Watch 5 lineup will be available throughout the entire three-month period. As such, Q4 2022 might be the real test for the Galaxy Watch 5.

[modelinfo model=”SM-R900″]
[modelinfo model=”SM-R920″]