Phone

Entry-level Galaxy S10 could still be launched as the Galaxy S10 Lite

Samsung may stick to using the Lite moniker for the entry-level Galaxy S10, according to a new report. It was recently suggested by retailer Mobile Fun that the base model would be called Galaxy S10 E and not Galaxy S10 Lite, but the folks over at CompareRaja cite their source as saying that Samsung is going to use the latter for the retail device.

Lite vs E: The former sounds better for a flat-screen device

To be fair, Lite would make more sense. If rumors of the 5.8-inch entry-level Galaxy S10 having a flat display are true, many might equate the E in Galaxy S10 E with the word economy instead of Edge, and that’s not something Samsung would want. The report also reiterates claims that the S10 Lite will miss on an in-display fingerprint sensor, making one wonder just what kind of security features the base model will offer. An iris sensor isn’t going to be there thanks to the lower bezels, and despite some hints in Samsung’s Android Pie firmware, it’s still a bit doubtful that the Galaxy S10 will get 3D facial recognition.

samsung-s10-series-details

The other details mentioned in the report seem to echo what has been leaked in recent weeks, such as the fact that only the Lite model will be offered in yellow, something we exclusively revealed last month, and the battery sizes for the three variants. It should only be a matter of time before we get to see how much of the leaks and rumors is true, as we’re just a little over a month away from the official Galaxy S10 launch.

Would you prefer Galaxy E or Galaxy S10 Lite for the entry-level Galaxy S10, or something else entirely?

17 Comments

Sign in »

17
Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

tswfootball
tswfootball

Just speculating; But I don’t think it will be called Lite. It would affect it’s sales as it literally spells out that it is a budget variant. And people don’t like to be treated as they’re buying budget at that price point

djcbs
djcbs

If Samsung was worried about sale they wouldn’t have made the smaller of the three phones so compromised as it is. The moment they did that, they forced themselves to either price it much cheaper or lose the sales. It doesn’t really matter what they call it. The people who buy flagship phones on Android know exactly what they’re buying, regardless of what you call it.
Samsung could call it “S10 Premium” and people would still see through the charade.

tswfootball
tswfootball

I would believe most “enthusiasts” buy the plus version.
But A lot of commoners buy the s9 and the way its marketed it doesn’t look as a “budget” version just as the smaller variant. (Even though the s9 does have some cons compared to s9+)

But calling a phone LITE just screams budget.

djcbs
djcbs

“I would believe most “enthusiasts” buy the plus version.” In Asia, yes. In the West, no. Many many consumers in the West don’t like and have no use for such a big phone (and the ones that do, buy the Note). Therefore, the decision is made normally on a size basis. So the more you deprecate a phone on the basis of its size (without any reason to do it, and Samsung doesn’t have one), the less likely those enthusiasts are to buy the phones in the first place. Calling a phone that’s severely compromised in terms of quality and… Read more »

Biransahin
Biransahin

I’m sure Samsung knows enough about picking the right name. They could call it a peanut butter sandwich if the price is right! Lol.

Gunter2
Gunter2

Haha! Yes! My thinking too! A good competitive price and it will sell. It needs to beat competition like Oneplus.

Gunter2
Gunter2

I think the price point for the economy version is far more important than the name. I think the marketing dept of a company that sells 300 million phones every year know more than armchair experts like us about the most effective name! LOL. For top level flagship buyers, they will expect to pay a premium price, but lite, or E buyers or whatever it will be, a competitive price against cheaper new gen phones that will come from Oneplus etc, will be the most important thing in my opinion.

Henric1
Henric1

Let it be galaxy s10, s10+ and s10pro

Yousef206
Yousef206

S10 max 🙈🙈

Gunter2
Gunter2

LOL!

Biransahin
Biransahin

😂

Gunter2
Gunter2

I do like those names. But it will be the price that matters most for the cheaper one.

mada222
mada222

I think
S10
S10 edge
S10 edge plus
Not all this rumors

Yousef206
Yousef206

No evan blass confirmed it is 10E

revanabbasov1992
revanabbasov1992

I’de prefer galaxy s10 lite

Yousef206
Yousef206

That’s a cheap name tho

djcbs
djcbs

Considering that “Lite” phones are normally worse versions of their respective flagships, it makes sense to call it Light. The S10 Lite/E isn’t a Compact phone. So that name is out of the question. It’s not a budget phone either, so I don’t think E would make sense as it could be viewed as “Economic”…or “Expensive” (considering all the compromises) which would be bad for marketing either way. And it can’t be just “S10 because Samsung is leaving that for the middle one. So Lite kinda wins by default. Of course, none of this would be an issue if Samsung… Read more »