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Last updated: July 11th, 2016 at 06:09 UTC+02:00
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The Shinsegae Group also runs a handful of other extremely popular stores in the region, including US coffeehouse chain Starbucks, which would prove to be extremely profitable for Samsung Pay. However, it's believed that in order to have its platform accepted in these additional third-party stores, Samsung will first have to introduce compatibility for SSG Pay, a mobile payment solution run by Shinsegae, both in its physical and online shops.