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Samsung’s new SUHD TV ad encourages users to throw out their old TV

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Last updated: November 25th, 2015 at 11:09 UTC+02:00

Samsung’s latest ad entitled ‘Happy Accidents’ shows a couple of scenarios where users willingly let their TVs get wrecked in order to buy a SUHD TV. Samsung’s 4K SUHD TVs cost somewhere between $3,000 to $7,000, so if you’ll buy one of them, the rationale is that you might as well see your old one destroyed. Samsung makes use of an old psychological trick in its latest ad for SUHD TVs, which is the basic need for humans to destroy things.

The video at hand shows just a couple of basic but creative ways of ruining your old TV like letting water pour on it, or allowing your dog to break down the tablet it stands on, or even letting your child destroy it. You can find the embedded ad below and we strongly encourage you to give it a watch because let’s face it, it’s pretty funny. What are your creative ways of wrecking a TV? Let us know by leaving a comment and tell us if you’d actually do this to buy a new SUHD TV.

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