Samsung uses Snapchat to 'Edge-ucate' you about its latest flagship

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Samsung is going all out on marketing and advertising efforts for the Galaxy S6 and the Galaxy S6 edge, why wouldn't it since these new handsets are crucial for the company to regain its footing in the global smartphone market. The company now seeks to offer “Edge-ucation” about its latest flagship through Snapchat and for that purpose it has teamed up with popular Snapchat user Shonduras to release a series of videos that subtly promote the Galaxy S6 edge.

For those who don't know who Shonduras is, he's a Snapchat user that has gained quite a lot of popularity because of his drawing skills which he uses to embellish the ephemeral photos that he shares with people. Samsung put the Galaxy S6 edge in Shonduras's hands and made several videos in which he goes through “Snapchat secrets” that will help you up your ephemeral messaging game, and possibly even convince you to purchase the Galaxy S6 edge if you haven't already. Even if it doesn't get you to purchase the company's latest flagship at least you get to learn some cool Snapchat tricks.

Adnan Farooqui - Executive Editor

[email protected]

First Samsung device: SGH-E900

Adnan Farooqui is a long-term writer at SamMobile. Based in Pakistan, his interests include technology, finance, Swiss watches and Formula 1. His tendency to write long posts betrays his inclination to being a man of few words.

Phone Galaxy S6 Edge Samsung

Samsung uses Snapchat to 'Edge-ucate' you about its latest flagship

Adnan Farooqui - Executive Editor

[email protected]

First Samsung device: SGH-E900

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