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Samsung posted an operating profit of 7.19 trillion won in the second quarter of 2014, which was its lowest in two years. Now, Bloomberg reports that analysts have estimated that Samsung might be able to post an operating profit of about 6.50 trillion won ($6.2 billion) in the third quarter as it increased the marketing efforts to save its market share.
“Its smartphones have lost appeal — as evidenced by the solid performances of high-end Chinese models and unexpectedly strong iPhone 6 pre-orders,” Samsung Securities Co. said yesterday. Samsung, in the past month, has introduced three new metal-clad high-end smartphones in the form of the Galaxy Alpha, the Galaxy Note 4, and the Galaxy Note Edge which are expected to increase its market share but only time will tell how consumers react to these new smartphones.
Asif is a computer engineer turned technology journalist. He has been using Samsung phones since 2004, and his current smartphone is the Galaxy S21 Ultra. He loves headphones, mechanical keyboards, and PC hardware. When not writing about technology, he likes watching crime and science fiction movies and TV shows.
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