The Galaxy S25 Ultra gets aggressive discounts just before the S26

It’s hard to recommend a phone that’s weeks away from being replaced, but steep discounts change the equation. That’s exactly what’s happening with the Galaxy S25 Ultra in the UK, where Samsung is currently running several limited-time deals.

The headline offer is a £200 discount on the 1TB Galaxy S25 Ultra. That round-number cut applies only to the top storage tier, but there’s more.

Samsung UK is also offering £250 cashback across all storage options, and yes, it stacks with the £200 discount on the 1TB model. The cashback deal runs until January 29.

On top of that, Samsung UK is throwing in trade-in discounts ranging from £30 to £575. Officially, the current trade-in offer ends tomorrow, January 27, though history suggests it will be replaced almost immediately by something similar.

The real question is whether it makes sense to buy the Galaxy S25 Ultra now, knowing that Samsung is set to unveil the Galaxy S26 Ultra and its siblings in a few weeks.

That depends on how urgently you need a new phone and how much you care about storage. It’s extremely unlikely you’ll see a £200 discount plus £250 cashback on the 1TB Galaxy S26 Ultra at launch.

The bottom line is that, if you can live with the fact that the Galaxy S25 Ultra won’t be Samsung’s latest flagship by the end of the quarter, it remains an excellent phone. With these UK e-shop deals, it’s also much easier to justify buying it now rather than waiting.