Samsung's ultra-large TV lineup gets a new 98-inch 4K model

The 98inch Samsung Crystal 4K TV is the newest member of Samsung's 2024 TV lineup. It provides an optimized big screen viewing experience at an attractive price point. Samsung's ultra-large portfolio includes Neo QLED 8K, Neo QLED 4K, and QLED 4K models.

Samsung's newest 98-inch 4K TV is now on sale

There's a rising demand for larger screens and Samsung is catering to it by enhacing its TV lineup accordingly. James Fishler, SVP of Home Entertainment at Samsung Electronics America pointed out that “the number of 98″ TVs sold across the industry has grown nearly 15 times since last year.”

Samsung has equipped this new 98-inch TV with Supersize Picture Enhancer that improves the picture quality for this massive screen size. It increases sharpness and reduces visible noice across scenes, thereby eliminating pixel distortion.

The 4K upscaling and HDR support also ensures that viewers see all of their content in glorious UHD resolution with a wider spectrum of colors on the screen. An up to 120Hz refresh rate and Motion Xcelerator techology also makes the gaming experience on this TV smoother. The integrated Game Bar also makes it easy to change the screen ratio for gameplay.

The newest Crystal UHD 4K TV in 98-inches, bearing model number DU9000, is now on sale for $3,999 at Samsung.com and at select retailers.