Reserve the next Galaxy, Get a $50 Samsung Credit. New deals, S25 Ultra, Watch Ultra.
Last updated: October 15th, 2019 at 11:16 UTC+02:00
SamMobile has affiliate and sponsored partnerships, we may earn a commission.
Reading time: 2 minutes
It's a clever marketing technique, but it's not the first time that Samsung has targeted the burn-in problems associated with OLED TVs (and OLED displays in general) to show why consumers should opt for its QLED televisions. Many believe this is part of a campaign to call out LG without explicitly naming its local competitor. While Samsung has been the biggest proponent of AMOLED displays on smartphones and has single-handedly helped make them the de facto standard, it missed the OLED boat when it comes to televisions and has instead put all its resources into QLED technology.
LG has focused on OLED tech for its TVs, and that has also brought the burn-in issue to the fore, with many tests showing LG's OLED TVs don't stand up to the company's claims about how long the TVs can be used without burn-in becoming a problem. Samsung has used it to take multiple indirect digs at LG with videos such as the one you see below, and it's something the company will no doubt continue to do in the future.
Do you own a Samsung QLED TV, or do you have an OLED TV from LG or another manufacturer?
https://www.youtube.com/watch?v=y4mDMEb5trY
Abhijeet's writing career started with guides for custom firmware for Samsung devices (including the original Galaxy S), and he moved to SamMobile in mid-2013 and worked up the ranks to Editor-in-chief. In addition to phones and mobile devices, his interests include gaming on both PC and console, PC hardware, and spending countless hours on YouTube watching videos on tech, movies, games, politics, and internet dramas.
Trending
We'd like to show you notifications for the latest important news and updates