Samsung named most beloved brand in Asia for ninth consecutive year

General

Samsung Electronics was recently named the most beloved brand in Asia, and it has been at the top position for nine years consecutively. The South Korean tech giant was placed at the top among 1,000 brands, and it won the highest rank in five major categories, according to the report.

A survey conducted by market research firms Campaign Asia-Pacific and Nielsen took into account answers from 8,400 people across fourteen nations in Asia. Samsung emerged to the top, followed by Apple Panasonic, LG, Nestle, Sony, Nike, Chanel, Google, and Philips.

Samsung was chosen as the best smart home technology brand, the best smartphone brand, the most powerful brand, and the most sustainable brand in Asia. The report stated that the South Korean firm's continuous investment in innovation largely contributed to the result. The Galaxy Fold was counted among Samsung's exceptional initiatives.

The company's corporate outreach activities such as educational programs at Samsung Innovation Campus and the annual employee volunteer program, Samsung Love and Care, were highly rated in the new report.

Asif Iqbal Shaik - Senior Editor

[email protected]

First Samsung device: T100

Asif is a computer engineer turned technology journalist. He has been using Samsung phones since 2004, and his current smartphone is the Galaxy S21 Ultra. He loves headphones, mechanical keyboards, and PC hardware. When not writing about technology, he likes watching crime and science fiction movies and TV shows.

Via Source General Samsung Electronics

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Samsung named most beloved brand in Asia for ninth consecutive year

Asif Iqbal Shaik - Senior Editor

[email protected]

First Samsung device: T100

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