Samsung acquires OLED startup Cynora for $300 million

Cynora's technologies claim to make OLED screens more power-efficient and longer-lasting. The company claims that it can improve the efficiency of the blue sub-pixels in OLED screens, which results in higher power efficiency, better colors, and higher resolution. The technology can be used to make better foldable screens.

According to Bloomberg's report, Cynora was running low on cash and needed this deal to go through so that it could pay back some of its investors. LG Display and Samsung Display were already among the company's investors. This deal is only for the company's intellectual property and not its engineers, and Cynora has terminated its workforce over the past few weeks.

We are waiting to hear more from the two companies about this acquisition and how Samsung Display plans to use the technologies. However, considering how the foldable phone market is expanding, Samsung Display could benefit significantly from this acquisition.

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