Samsung will keep searching for companies to buy

Samsung has been on a bit of an acquisition spree lately. Late last year it announced the acquisition of Viv Labs, an artificial intelligence company founded by the creators of Siri. It also paid $8 billion to acquire Harman International, this was the company's biggest acquisition yet. Samsung has now said that it will continue to look for companies to buy.

Peter Koo, a Samsung senior vice president, mentioned during an investor event in Hong Kong that Samsung is going to keep looking for acquisition opportunities that will help improve its products and services.

“We are going to be bullish on finding companies that fit our strategy,” he said. Koo did not provide any information about the technologies or targets that Samsung is thinking of acquiring.

There have been endless reports about another pricey acquisition by Samsung. We've been hearing since last year that the company has been thinking about acquiring Magneti Marelli, an auto parts giant that is a subsidiary of Fiat Chrysler.

Whether or not that ends up being Samsung's next acquisition remains to be seen. The latest reports suggest that the talks are headed nowhere, but who knows, the situation may change down the road.

One thing is for sure, though, Samsung is willing to buy new companies to help it become more competitive in the market.

Adnan Farooqui - Executive Editor

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First Samsung device: SGH-E900

Adnan Farooqui is a long-term writer at SamMobile. Based in Pakistan, his interests include technology, finance, Swiss watches and Formula 1. His tendency to write long posts betrays his inclination to being a man of few words.

Via Business Harman International Samsung Electronics