UK consumer choice magazine Which? has labelled Samsung's television lineup as the “best TV brand of the year”. The publication managed to obtain all of the firm's thirty-eight products and pit them against the competition in a series of rigorous in-house tests. The results were so impressive that the company was put at the top of the list of “Best Buy” products, which is essentially a catalogue consisting of all the leading electronics brands.
Samsung also received the prestigious 10th Anniversary Award, which is given to the manufacturer with the most number of Brand-of-the-Year awards over the past ten years, for the seventh year running. Sung Il-kyung of Samsung Display was very happy with the result and went on to say: “Samsung TVs have been rated on top by many prestigious European magazines and other media outlets. The company will maintain its lead in the European TV market with its top-notch TV products.”
