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Diesel Black Gold shows off custom Samsung Gear S

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Last updated: September 10th, 2014 at 10:49 UTC+02:00

You have already seen the Swarovski Samsung Gear S embellished with those beautiful stones now feast your eyes on custom versions of this smartwatch introduced at the Runway Show in New York by Diesel Black Gold. Samsung has partnered with Diesel Black Gold to “design exclusive show pieces featuring the Samsung Gear S.”

Diesel Black Gold’s creative team has used the Samsung Gear S as a foundation to create a collection of unique pieces in different details, sizes and colors. Touting the label’s signature leather and metal details these pieces have been inspired by highly stylized New Wave rock stars and “tough rockabilly heroines.”

Younghee Lee, executive vice president of global marketing, IT & Mobile Division at Samsung, said that the company is committed to developing collaborations with brands that inspire fashion and empower people to express their personal style. Both Samsung and Diesel will also work together to make a 360 video of the Diesel Black Gold runway show which can be played on the Samsung VR.

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