Bixby

Samsung is shutting down My Bixby Level service on August 10

By the time Samsung introduced its own virtual assistant, Bixby, it was already late to the party. Google, Apple, Amazon, and Microsoft were already investing heavily in developing an intelligent assistant that can be built into various devices. Samsung still decided to take up the challenge and build an intelligent assistant into all of its products.

To catch up with the competition, Samsung tried to bring some unique features that were not available in others assistants. It also tried to incentivize customers to use Bixby more frequently through the My Bixby Level service. Without offering any explanation, the company has now decided to shut down the incentive program and all related services on August 10, 2018.

No more Samsung Pay rewards points from Bixby

The My Bixby Level program rewards users with different color assistant backgrounds and Samsung Pay rewards upon asking questions, performing tasks, unlocking levels, etc. By incentivizing Bixby usage, and thereby collecting more data, Samsung was hoping to improve its assistant quickly. Even before Bixby could see substantial improvements, the company has decided to end the incentives.

The different color backgrounds for Bixby is a cosmetic feature, and Samsung may continue to offer them without linking to any incentive program. This may, however, be the end of earning Samsung Pay rewards points through Bixby.

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Kamran Abbaszadeh
Kamran Abbaszadeh

Is there any news about when bixby voice will start to work on smartphones with russian firmware?

vnovomsate
vnovomsate

Bixby would be a good think bud it needs more languages to be useful.

samsunggalaxy82
samsunggalaxy82

Bixby ? I have note 8 but never heard off that.. is this in Samsung app store ? Please shut down app store too .. annoying having a inferior app store.

Biransahin
Biransahin

You have a Note8 but haven’t heard of Bixby? Are you retarded? Lol. Obviously you’re a hater, probably a Pixel fanboy or iSheep. Which confirms you’re a retard.

Ogishi
Ogishi

Hmm… Not surprised. Right after the launch of Note9, with which Bixby 2.0 comes. It’s a whole reinvention of the platform. No wonder My Bixby Level service will terminate as a part of the old platform.

chidisstillfly
chidisstillfly

Won’t be missed. it was kind of annoying, to be honest.

o0MHJ0o
o0MHJ0o

I did think it was odd, I guess for US and SK users, it had added incentive with Samsung Pay, but after unlocking the backgrounds, which in itself is not much of an incentive, the Level service was useless. I’m hoping this means that Bixby Voice is coming out of this beta phase, in the run up to Bixby 2.0

Ekber97
Ekber97

Samsung bixby bir az daha gelişdirse daha güzel olur hemde bütün samsung cihazlarına gelse bixby desdeyi iyi olurdu.

vanillasky
vanillasky

Can you please speak english?

Rajesh Magar
Rajesh Magar

Sir Samsung c9 pro update

Rajesh Magar
Rajesh Magar

Sir Samsung c9 pro update 8.5

Biransahin
Biransahin

I was surprised it lasted so long to be honest. I use Bixby a lot but I never paid any attention to level scores. Not really necessary.