SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission. Learn more.

Samsung will launch premium home appliances under the Dacor brand

General
By 

Last updated: September 5th, 2016 at 08:50 UTC+02:00

Samsung confirmed last month that it had acquired luxury home appliance company Dacor. The California-based company is best known for its professional-quality cooking ranges for homes as well as its in-home ventilation hoods. Samsung didn’t immediately reveal why it had decided to acquire Dacor. It was initially said that following the completion of this acquisition Dacor would instantly start operating as a wholly owned subsidiary of Samsung Electronics America while maintaining its corporate identity and brand. Dacor will continue its US-based manufacturing operations as well. However, the purpose was made clear at IFA 2016 where a company official reveal precisely what Samsung is planning on doing with its latest purchase.

President of Samsung’s consumer electronics business Yoon Boo-keun told reporters at IFA 2016 that Samsung is going to launch new premium home appliances under the Dacor brand. This acquisition will help Samsung expand its presence in the ultra-premium home appliances market in the United States. It was also confirmed that premium appliances launched under the Dacor brand will also be released in Europe.

Via General DacorIFA 2016
Load 0 comments

You might also like

Samsung releases new remote app for Dacor iQ smart appliances

Premium home appliance company Dacor has been selling Android-powered products like its Discovery IQ Wall Oven …

  • By Adnan Farooqui
  • 5 years ago

Samsung showcased some new C-Lab projects at IFA 2016

Samsung’s Creative Lab (C-Lab) innovation program was introduced last year. Through this program Samsung …

  • By Adnan Farooqui
  • 6 years ago

BlackBerry and Samsung have created a ‘spy-proof’ tablet f …

BlackBerry – a company that touts its exceptional mobile security credentials – announced at IFA 2 …

  • By Adnan Farooqui
  • 6 years ago

You won’t believe how many millions Samsung spends on R&D e …

Samsung delved into the numbers game for a bit during its IFA 2016 press conference. The idea was to tell peop …

  • By Adnan Farooqui
  • 6 years ago

Samsung is bringing its Family Hub refrigerator with 21-inch touchscre …

Earlier this year at the Consumer Electronics Show 2016, Samsung unveiled a new refrigerator called Family Hub …

  • By Adnan Farooqui
  • 6 years ago

Samsung TV Plus service will be expanded to the United States and Euro …

Samsung introduced its Smart Hub content platform at IFA 2016 today in Berlin. It also announced the formation …

  • By Adnan Farooqui
  • 6 years ago