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Designers support Apple in patent fight against Samsung

Samsung called on the United States Supreme Court to review a decision which awarded Apple hundreds of millions of dollars in damages due to some of the company’s devices allegedly infringing on Cupertino’s patents. Samsung is of the view that damages should be limited to infringing components of a device instead of being extended to all profits from the infringing device. The Supreme Court will be hearing the matter later this year in October. Many Silicon Valley companies have come out in support of Samsung’s position but a group from the design industry today came out in support of Apple and told the Supreme Court that Apple rightly deserves the damages awarded for infringement of its design patents.

More than 100 designers and educators have signed a court brief in support of Apple, saying that the damages are fair because it’s a product’s unique look that drives people to buy it and that’s something which needs to be protected. The list of designers who are supporting Apple include the likes of Alexander Wang, Calvin Klein and Paul Smith. Also on the list is the design director for Bentley Motors, the industrial design director at Parsons School of Design and the editor-in-chief of Wallpaper magazine Tony Chambers. The view they have expressed in the court brief is that the “look of the product comes to represent the underlying features, functions, and total user experience,” and that stealing a design leads to loss of sales which is why Apple deserves the damages that it has been awarded. Samsung isn’t likely to be fazed by this as its position is being backed by tech giants like Google and Facebook.

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Sizzleboom
Sizzleboom

Well, designers have always been huge Applefags though.

Sendoh05
Sendoh05

It’s a device “unique look” that drives ignorant people to buy it. Smart people are driven by hardware specs and open software.

NotReallySamsungFan
NotReallySamsungFan

That’s a bit of an exaggeration. I don’t think smartphone choice and intelligence are really related.

GNoteuser
GNoteuser

This war will never end, Apple will continue to sue Samsung and I will continue to buy Samsung products!!

naranova7
naranova7

I wonder how much Apple paid these people lol
I am designer and I see no apples on the right side of the history.

ctdog4748
ctdog4748

Yes, I totally believe you are a designer of the same stature as Alexander Wang, Calvin Klein and Paul Smith, and on your coffee break you just happened to stumble upon sammobile.

stondec
stondec

You don’t have to be a designer to recognize that this is all BS. Apple does not deserve what was awarded.

Gregg1100
Gregg1100

Agree Stondec- about time they stopped stealing money from other companies. But all the time there are greedy lawyers about and courts willing to take on the BS, it will not end anytime soon. If apple concentrated on making an interesting phone instead of copying Samsung, they would get by on merit, not threats. I wouldn’t give apple a bad cold.

naranova7
naranova7

Thinking or believing that we are not in the position to judge or criticize famous people with our own hard gained judgement and understanding is a very dangerous attitude towards life my dearest friend.

DareDevil01
DareDevil01

What are you even doing on here? You seem to be a much bigger Apple fan and yet here you are… Go back to CultOfMac