Samsung expects Galaxy S26 Ultra to sell more than Galaxy S26 or Galaxy S26+

Samsung is expected to launch its next lineup of non-foldable flagship smartphones, the Galaxy S26 series, on 25 February 2026, and make them available to purchase globally on 11 March 2026. With only one month for these devices to hit the market, we have information about Samsung’s plans for the mass-production of these phones. 

According to The Elec, Samsung has already started mass producing the Galaxy S26 Ultra, and will begin making the Galaxy S26 and the Galaxy S26+ this month. The publication claims that the brand is planning to produce 700,000 units of the Galaxy S26, 600,000 units of the Galaxy S26+, and 3.6 million units of the Galaxy S26 Ultra this month.

It suggests that, like every time, Samsung expects most people to buy the Galaxy S26 Ultra among the three phones, the Galaxy S26+ to sell the least, and the Galaxy S26 to hover between the two in terms of sales. The lower sales of the mid-model are expected to be the result of it not offering significant upgrades.

With the launch of the Galaxy S26 series getting closer, the frequency of leaks about it has been increasing sharply. Recently, we got to know that these devices will help you prevent double-booking meetings, offer faster charging speed, and have a display feature to enhance privacy.