Samsung Electronics announced today that it has been named as the most reputable technology company in the United States by the Reputation Institute, its RepTrakR100 study recognizes Samsung as the leader in corporate reputation that's defined by criteria that includes innovation, product and services excellence, social responsibility and citizenship as well as creating a great workplace environment.
Reputation Institute's RepTrakR model is a well known method for reputation measurement, it provides one-of-a-kind measurement of how the public views some of the world's most famous companies. To reach its conclusion the study examines perceptions of more than 50,000 people in the United States, while the RepTrakR database examines some 15 stakeholder groups in over 25 industries and more than 50 countries for over 7,000 companies.
“Delivering amazing products and services is just one part of the Samsung story,” says Gregory Lee, president and chief executive officer of Samsung Electronics North America. “Being recognized as an industry leading place to work that gives back to the communities we serve is a true honor.”
