It doesn’t take a genius (samsung’s ad against iphone 5)
In Samsung’s latest Ad campaign starting tommorow in the national en regional papers in the US. Samsung is comparing the Galaxy S III with the iPhone 5.
It really doesn’t take a genius to see that the Samsung Galaxy S III has a lot more features then the iPhone 5.
We already know the Anti Apple tv commercials which makes fun of the Apple users, now they are attacking the phone directly.
Samsung is aggressively trying to pitch itself as the anti-Apple, saying it offers more features for less money.
The iPhone 5 will sell the most in the US so we are talking about the US version of the Galaxy S III.
Tell us what you think of this AD and Samsung’s marketing strategy?