Samsung tells the Gear S3’s design story in new video

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Last updated: September 6th, 2016 at 01:20 UTC+02:00

Samsung’s latest smartwatch is a story of refinement. The company has made a lot of tweaks to the Gear S2 which is already one of the best smartwatches it has ever made and transformed it into something even better with the Gear S3. Samsung took inspiration from classic analog Swiss timepieces to create what it calls a “timeless watch,” and the latest video that it has released walks us through the design story of the Gear S3.

The Gear S3 frontier has been designed to function as a modern sports watch that’s just as home in a boardroom as it is in the great outdoors while the Gear S3 classic is meant for young professionals who value practicality and appreciate a no-frills approach to their devices. There’s a clear distinction between both models and the design makes them stand out and shine in their own unique way. The overall premium look and feel is contributed by the stainless steel 316L case which is the most commonly used type of steel for Swiss watches. All this coupled with improved software make the Gear S3 one of the best smartwatches money can buy right now.

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