The best Samsung deals! Galaxy Book 4 series, Watch 6, S24 Ultra or Z Flip 5! - Join SamMobile on Telegram!

SamMobile has affiliate and sponsored partnerships. If you buy something through one of these links, we may earn a commission.

Notifications
    News for you

    Samsung: Tizen isn’t coming to the US any time soon

    Phone
    By 

    Last updated: January 12th, 2014 at 20:12 UTC+01:00

    Tizen has been in development for ages now, but an actual smartphone running on the OS is still missing from the market. Samsung has announced its plans to address that glaring fault in the near future, but if you're in the U.S. and are looking forward to trying out Samsung's new OS, then you might be in for a bit of disappointment. Ryan Bidan, Samsung's director of product marketing in the US, has revealed in an interview that the company doesn't intend to bring Tizen stateside any time soon, certainly not in 2014, as it considers the U.S. to be a mature market that won't be too welcoming of a new player in the mobile operating system war.

    “We don't feel the U.S. is a great test market for those kinds of products. The U.S. market is pretty mature. Bringing a new entrant here that doesn't meet a certain performance bar would be a challenge. Recognizing that, we don't want to set ourselves up for failure.”

    Bidan has a point: the smartphone market in the U.S. is divided almost evenly between the iPhone and Android phones, with even Windows Phone finding it hard to make the slightest dent in a space held by Apple and Google's operating systems, and consumers aren't exactly looking at switching to a new OS. Furthermore, emerging smartphone markets are where upcoming OS will find an easier time trying to make their presence felt, as these are the markets where those moving from feature phones to smartphones won't have favoritism or inclination towards a particular OS.

    Of course, with Android having overtaken almost 80 percent of the global smartphone market, even immature smartphone markets won't exactly prove easy targets for Tizen. But then again, considering almost half of that 80 percent is full of Samsung devices, coupled with the company's plans to make Tizen run nicely on extremely low-level hardware, the Korean manufacturer might just be able to position its OS as the third ecosystem pretty soon, if only because of a lot of marketing.

    ViaSource

    Phone TizenU.S.USUSA

    You might also like

    Samsung’s new home appliance lineup could soon launch in USA

    Samsung’s new home appliance lineup could soon launch in USA

    Earlier this year at CES 2024, Samsung unveiled its new home appliances lineup for this year. It includes a new robot vacuum cleaner, a refrigerator with a giant touchscreen display, and new dryers and washers. Those appliances could soon launch in the USA, as the company has started teasing their US launch. Samsung's 2024 home […]

    • By Asif Iqbal Shaik
    • 16 hours ago
    March 2024 security update for Galaxy Z Fold 2 is live in USA

    March 2024 security update for Galaxy Z Fold 2 is live in USA

    Last week, Samsung started rolling out the March 2024 security patch to the Galaxy Z Fold 2. However, up until now, the security update was available only to the international variant of the foldable phone. Now, the Korean tech giant is extending it to the carrier-locked and carrier-unlocked variants of the smartphone, which come with […]

    • By Abid Iqbal Shaik
    • 2 days ago
    Samsung releases March 2024 security update to Galaxy A51 5G in USA

    Samsung releases March 2024 security update to Galaxy A51 5G in USA

    We are reaching towards the end of the month, and so far, Samsung has released the March 2024 security patch to many of its smartphones and tablets, including entry-level, mid-range, and high-end devices. However, there are still plenty of devices to which the company has yet to roll out the latest security update. The Galaxy […]

    • By Abid Iqbal Shaik
    • 2 days ago
    Galaxy Tab A7 Lite gets updated to Android 14 in USA

    Galaxy Tab A7 Lite gets updated to Android 14 in USA

    Two months ago, Samsung released the Android 14 update to the Galaxy Tab A7 Lite. But back then, the update was released in South Korea. The entry-level tablet is now getting the Android 14 update in the USA. Galaxy Tab A7 Lite Android 14 update available in USA The Android 14 update (One UI 6.0) […]

    • By Asif Iqbal Shaik
    • 3 days ago
    Pre-orders for Samsung’s new OLED and Neo QLED TVs are now open in USA

    Pre-orders for Samsung’s new OLED and Neo QLED TVs are now open in USA

    At CES 2024 earlier this year, Samsung unveiled its new TV and soundbar lineup. However, the company had not revealed the pricing or launch dates of its new TVs and soundbars at the time. Today, Samsung has started taking pre-orders for its new Neo QLED and OLED TVs. Its Music Frame wireless speaker is also […]

    • By Asif Iqbal Shaik
    • 5 days ago
    Samsung’s Music Frame speaker is now availble for pre-order

    Samsung’s Music Frame speaker is now availble for pre-order

    Earlier this year, Samsung unveiled a new type of speaker: Music Frame. At CES 2024, the Music Frame was unveiled as a dual-mode speaker that can work independently and double up as a supporting speaker for a Samsung TV. It is now available for pre-order in the USA. The Music Frame (HW-LS60D) is $400 in […]

    • By Asif Iqbal Shaik
    • 5 days ago